{"id":459,"date":"2013-12-12T07:11:20","date_gmt":"2013-12-12T07:11:20","guid":{"rendered":"http:\/\/jackofallblogs.com\/?p=459"},"modified":"2017-09-15T03:39:36","modified_gmt":"2017-09-15T03:39:36","slug":"3-ways-to-blog-the-way-your-readers-want-you-to","status":"publish","type":"post","link":"https:\/\/jackofallblogs.com\/general\/3-ways-to-blog-the-way-your-readers-want-you-to\/","title":{"rendered":"3 Ways to Blog the Way Your Readers Want You To"},"content":{"rendered":"

\"Blog\"<\/a><\/p>\n

It’s hard to guess what people want sometimes, especially when you’re writing week in and week out. But a few trends have evolved online that virtually guarantee certain methods of blogging to be successful.<\/p>\n

Here’s a list of the three best ways to blog in a way that will appeal to readers the most.<\/p>\n

1. Make it conversational<\/h2>\n

Social media has taught us to view the written word more like the spoken ones. A conversation on Facebook or Twitter rarely has a formal, stiff feel, and most blog writing shouldn’t, either. If you’re a real estate attorney, then maybe yes, certain aspects of your writing (mainly your professional biography) should have a formal tone and professionalism to it.<\/p>\n

2. Make it funny or interesting<\/h2>\n

Take a look at the hottest content on Facebook, Twitter, and most of the rest of the Internet as a whole. Most of the time, funny items tend to spread the fastest.<\/p>\n

Obscure and interesting writing seems to travel faster as well, due to its contrast from the noisy replication of mundane pieces throughout the Web. A great way to combine this approach with offline operations is to do funny or interesting pieces about funny or interesting events that happen offline.<\/p>\n

That’s how experiential marketing<\/a> began. Marketing campaigns become more popular among readers when they’re a blend of online and offline activity.<\/p>\n

3. Teach them something<\/h2>\n

The cost of traditional education has skyrocketed, whether you’re speaking of learning at a traditional college or more specialized technical schools. There are ways to learn valuable skills and information, but too often the useful material is scattered across different sources, and it’s inconsistent.<\/p>\n

Why not take some time to write content that explains to readers how to compare rates on loans, and how comparing mortgage rates saves them money<\/a>? You’ll show them how to do it, and give them reasons for it, and educate them all at once.<\/p>\n

The educational approach to business is helpful, effective, and it’s what many readers want.<\/p>\n

Image source<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

It’s hard to guess what people want sometimes, especially when you’re writing week in and week out. But a few trends have evolved online that virtually guarantee certain methods of blogging to be successful. Here’s a list of the three best ways to blog in a way that will appeal to readers the most.<\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[100],"tags":[43],"_links":{"self":[{"href":"https:\/\/jackofallblogs.com\/wp-json\/wp\/v2\/posts\/459"}],"collection":[{"href":"https:\/\/jackofallblogs.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/jackofallblogs.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/jackofallblogs.com\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/jackofallblogs.com\/wp-json\/wp\/v2\/comments?post=459"}],"version-history":[{"count":0,"href":"https:\/\/jackofallblogs.com\/wp-json\/wp\/v2\/posts\/459\/revisions"}],"wp:attachment":[{"href":"https:\/\/jackofallblogs.com\/wp-json\/wp\/v2\/media?parent=459"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/jackofallblogs.com\/wp-json\/wp\/v2\/categories?post=459"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/jackofallblogs.com\/wp-json\/wp\/v2\/tags?post=459"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}